Ashok Varma
Contributor
- Joined
- 20 Sep 2018
- Messages
- 2,275
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OTT viewers not prefer/convince yearlong soaps/serials, even now OTT series also made in 3 to 4 hrs max.Exactly with the increasing rate and increasing advertisement in TV helped user to switch from dth to ott.
But One Thing I ve noticed so far that sony ent made Ramayana serial only for their TV customer not even for sony Liv or any ott service provide like jio tv plus. If its going to be normal then it would be win win situation for both.
I think in future all broadcaster will made some program exclusive to linear tv user and some to OTT subscriber. And rest of them will be common for both medium