Paytm, on Monday, has launched the Android Mini App Store to help the Indian developers to bring their products to the masses. Mini apps are the progressive Web apps (PWAs), hosted within the Paytm app, that provides users an app-like experience without requiring any additional download or installation. According to the company, over 300 app-based service providers have already joined the program, including Domino’s Pizza, OLA, Netmeds, Rapido, Park+, 1MG, Decathalon, and more.
Paytm is not charging the developers for listing the mini-apps within the Paytm app. Developers can also choose to offer various payment methods to their users, including Paytm Wallet, Paytm Payments Bank, UPI, net banking, and debit and credit cards. The company is providing Paytm wallet, Paytm Payments Bank account, and UPI transactions at no charges, but levies a two percent charge for other payment methods, such as credit cards.
The Mini App Store also includes a developer dashboard for analytics, payment collection, and various marketing tools to engage with the users. Paytm said that the app store has been running in beta with select users and witnessed over 12 million visits in September.
Paytm Founder & CEO, Vijay Shekhar Sharma, said, “I am proud that we are today launching something that creates an opportunity for every Indian app developer. Paytm Mini App Store empowers our young Indian developers to leverage our reach and payments to build new innovative services. For Paytm users, it will be a seamless experience that doesn’t require any separate download and enables them to use their preferred payment option.”
To access the Mini App Store, open the Paytm app, tap on Show More, and then tap on the Mini App Store. The store offers users direct access to discover, browse, and make payments for services via mini-apps without installing any separate app.
