Twitter holds off the relaunch of its blue verification subscription service

Elon Musk confirmed on Monday that Twitter is holding off the relaunch of its blue verification subscription service. The relaunch of the blue verification subscription on the social media platform was scheduled on November 29, 2022. Musk also indicated that Twitter might use different color verification badge for organizations than individuals.

Since the introduction of the blue verification badge as a paid service, many impersonation accounts arose with the blue badge, making it harder for users on the platform to distinguish between parody and real accounts. The company wants to be confident enough to stop the parody accounts before relaunching the service.

“Holding off relaunch of Blue Verified until there is high confidence of stopping impersonation. “Will probably use different color check for organizations than individuals,” said Elon Musk said in a tweet.

Previously, the blue verification badge on Twitter was reserved only for organizations, journalists, and public figures. But after Musk took over the company, he announced that the blue verification badge would be available to anyone who buys the Twitter Blue subscription. The Twitter Blue subscription costs USD 8 (around Rs. 660) per month in the United States.