Breaking Vodafone Idea rebrands themselves as VI

Really shocked by this news as I do not follow OnlyTech that often. But this is a huge change and a very positive one, and I am completely impressed. Despite its financial struggles and near-shutdowns, Vodafone/Idea has managed to put together a refreshing comprehensive brand identity and this was required if it had to stand up to Jio and Airtel, though this means goodbye to the Vodafone brand.

The only problem is the pronunciation of the name; sometimes I say *V* *I* and sometimes I think of the Roman numberal 6. :lol:
 
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