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Google Page Experience update

Bapun Raz

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Today we’re announcing that the page experience signals in ranking will roll out in May 2021. The new page experience signals combine Core Web Vitals with our existing search signals including mobile-friendliness, safe-browsing, HTTPS-security, and intrusive interstitial guidelines.

The change for non-AMP content to become eligible to appear in the mobile Top Stories feature in Search will also roll out in May 2021. Any page that meets the Google News content policies will be eligible and we will prioritize pages with great page experience, whether implemented using AMP or any other web technology, as we rank the results.

In addition to the timing updates described above, we plan to test a visual indicator that highlights pages in search results that have great page experience.

Timing for bringing page experience to Google Search

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Bapun Raz

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Timing for bringing page experience to Google Search

Today we’re announcing that the page experience signals in ranking will roll out in May 2021. The new page experience signals combine Core Web Vitals with our existing search signals including mobile-friendliness, safe-browsing, HTTPS-security, and intrusive interstitial guidelines.

The change for non-AMP content to become eligible to appear in the mobile Top Stories feature in Search will also roll out in May 2021. Any page that meets the Google News content policies will be eligible and we will prioritize pages with great page experience, whether implemented using AMP or any other web technology, as we rank the results.

In addition to the timing updates described above, we plan to test a visual indicator that highlights pages in search results that have great page experience.

Source
 

Bapun Raz

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Join us for a brand new series where we dive into the new Page Experience ranking metric and how you can give your users the best possible experience. It doesn’t matter if you are anxious about algorithm adjustments, or you’ve already perfected your page’s performance, this series will have something for everyone!
 

Bapun Raz

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Last November, we announced that page experience ranking changes would go live on Google Search in 2021. In this Session, we dive into the implications of those updates and discuss the page experience ranking signals. We also share how publishers and site owners can easily optimize their pages for the best possible page experience.
 
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