Chinese smartphone manufacturer OnePlus is celebrating the 10th anniversary of its global journey, marking a decade of innovation and offering a premium user experience. The company is also commemorating its 10-year partnership with Amazon, the e-commerce platform in India. The company says Amazon has further enhanced the accessibility and reach of OnePlus products to the broader segment of customers in India.
“Since its inception in India, OnePlus as a brand has always had the best interests of its community at the core of everything we do. Similarly, our longstanding engagement with Amazon is a testament to our commitment to delivering top-tier technology to our wider user community in India. We believe that our shared values and consumer-centric approach made this engagement a resounding success, and continues to do so. Here’s to a decade more of forging new frontiers, embracing challenges, and fostering limitless potential together,” said Pete Lau, Founder of OnePlus.
OnePlus debuted its first smartphone, the OnePlus One, on Amazon in December 2014 and has since sold more than 12 million OnePlus devices in India through the Amazon India website. The company also says that OnePlus emerged as the most searched Android smartphone brand in 2023 on Amazon.
Moreover, the company also claims that the OnePlus 11R 5G is the best-selling Android premium smartphone in 2023 by volume in the >30k price segment on Amazon, and the OnePlus Nord CE3 Lite 5G emerged to be the best-selling smartphone by volume across all price segments.
OnePlus has recently announced that its new flagship devices, the OnePlus 12 Series, are set to launch soon. The OnePlus 12 and the OnePlus 12R will be unveiled at the OnePlus Smooth Beyond Belief Launch Event on January 23, 2024, at 19:30 IST.