Week 6 of disruption brought in by the coronavirus saw the consumption of Movies increase at 42%. VOD saw a 7% increase in time spent on OTT apps. Disney+ Hotstar content once again ruled the movie genre.
Top Movies in COVID Times on Smartphone
Ranked in order of gross consumption (time spent on a content aggregated across all users who watched that content)
- Angrezi Medium Disney+ Hotstar
- Mission Mangal Disney+ Hotstar
- The Lion King Disney+ Hotstar
- Housefull 4 Disney+ Hotstar
- Avengers Endgame Disney+ Hotstar
- Bala Disney+ Hotstar
- Aladdin Disney+ Hotstar
- Shubh Mangal Zyada Saavdhan, Amazon Prime Video
- India’s Most Wanted, Disney+ Hotstar
- Hit (The First Case), Amazon Prime Video
Ranked in order of % unique users who watched the content
- The Lion King Disney+ Hotstar
- Angrezi Medium Disney+ Hotstar
- Frozen II Disney+ Hotstar
- Aladdin Disney+ Hotstar
- Avengers Endgame Disney+ Hotstar
- Tanhaji Disney+ Hotstar
- Housefull 4 Disney+ Hotstar
- Bala Disney+ Hotstar
- Captain Marvel Disney+ Hotstar
- Frozen Disney+ Hotstar