Meghbela Broadband launches Bundled Four-Play services in West Bengal

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By Basil Kannagi Arasu

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Meghbela Broadband has announced the launch of host of services including OTT platform and Android Box making it the first Internet Service Provider (ISP) in East India to deliver voice, video, data, and wireless services through FTTH.

Meghbela is launching a voice-enabled Android Box which will provide access to premium OTT platforms and more than 150 Live TV channels diving into the world of superfast broadband with upto 250 Mbps speed and experience ad-free entertainment and music with Amazon Prime, ZEE5, Hungama, Hubhopper, ShemarooMe, Gaana along with Bengali OTT players like Hoichoi, Addatimes, and Bongo TV. The Android Box can be connected to any TV through an HDMI port or AV input which comes with Android 9 interface.

Meghbela will offer three long duration tariff plans in Kolkata and Rest of Bengal – Quarterly (Rs 5250), Half Yearly (Rs 9000), and Yearly (Rs 15,000). Meghbela will also offer four monthly plans – Rs 1000, Rs 1249, Rs 1499, and Rs 1549 along with introduction of Zero Cost EMI facility in partnership with HDFC Bank making it convenient for customers to pay in interest free EMIs of 3/6/9/12 months. Meghbela has also partnered with Oriental Insurance to offer their customers Corona Kavach health insurance worth Rs 1 lakh to protect them against COVID-19.

Meghbela’s Android Box is powered by amlogic S805X chipset, ARM Quad 64-bit Cortex A-53 CPU, Penta Core Mali-450 GPU, eMMC 8GB Flash, DDR3 2GB DRAM, RJ45, built-in Wi-Fi 2.4 GHz, and Bluetooth 4.0. The Android Box comes with Remote control, a Power adaptor, HDMI cable, and a user manual.

Meghbela has also come up with Meghbela App for those who don’t want the Android Box and instead stream content on their smartphones from Play Store or App Store. Meghbela remains in discussion with Disney+ Hotstar, Sony LIV, and Discovery+ to expand their entertainment bouquet.

Meghbela Broadband

Commenting on the launch, Mr. Tapabrata Mukherjee, Cofounder & Director, Meghbela Broadband said “Covid-19 has fast tracked digital adoption. Work From Home, Learn From Home and Entertainment from Home are the few take-aways of the time. In this fast changing scenario, while access to superfast internet has become a necessity, customers are also looking for convenience. That’s the gap which Meghbela intends to fill with the launch of our bundled Quad-Play services in West Bengal, which will transform how residents of West Bengal consume media. With a single connection, our discerning consumers will get access to unlimited superfast internet, unlimited voice calling, access to premium OTT platforms and Live TV channels. We are hopeful that this will propel us to double our subscriber base by CY21

Meghbela currently boasts of a broadband customer base of 1.5 lakh in West Bengal and looking to double the subscriber base and acquire nearly 2 lakh new subscribers by the end of 2021 with the Meghbela Android Box set to be launched in Odisha, Bihar, and Jharkhand shortly with the company also planning to launch IPTV platform nationally. The company boasts of 10,000 kms of over-head fiber network and 2000 kms of underground optic-fiber cable.

Commenting on their expansion strategy, Mr. Indranil Bhattacharya, Cofounder & Director, Meghbela Broadband said, “We began our journey in 2007 and since then Meghbela as an organisation has come a long way. We aspire to become a national player soon. We will launch the launch Android Box in East India in phases across Odisha , Bihar and Jharkhand. Soon we would be launching our IPTV platform which will give us a pan- India presence.”  

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Avatar of Basil Kannagi Arasu

Basil Kannagi Arasu

News Reporter

1659 articles published
Basil keeps an eye on the latest happenings in the Telecom sector. You can find him streaming the Premier League, which he started watching in 2013, in his free time.

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