Media conglomerate ZEEL’s upcoming over the top (OTT) ZEE5 will have multiple subscription plans. The OTT service operates under a new entity Z5X Global. Although not released yet, the ZEE5 app on Google Play Store has listed 22 types of subscription plans. These plans are divided into telco plan, live TV, iOS plan, SVOD plan and full access plan. The digital platform has five migration plans for Airtel, Vodafone, Idea, BSNL, and Z5. These plans are valid for 2 years 3 months at zero cost. ZEE5 has seven plans for iOS which includes live TV and SVOD plans for different duration. The one month Live TV non-renew plan for iOS is priced at Rs 30 for a validity of 1 year 11 months. The SVOD plan is for a minimum of Rs 300 for three months with a validity of 2 years and 1 month. The one year live TV non-renew plan for iOS is priced Rs 250 with a validity of 3 years and 1 month while the 12 month SVOD non-renewal plan for iOS is priced Rs 1000 with a validity of 3 years and 1 month. The normal SVOD plan for 1 month is priced Rs 99 with 1 year 8 months validity. The one year SVOD plan is priced Rs 199. The full access plan is available for four months at Rs 20. As reported earlier, ZEE5 will replace the existing subscription and advertisement driven platforms DittoTV and OZEE. Existing subscribers will be upgraded to the new platform. It has three revenue models SVOD, AVOD and TVOD. The app offers various modes of payments like Credit Card, Debit Card, Wallet, Pay via Mobile, Net banking and Google Play Store. The app is not yet released for the users hence the bill desk is not yet active. The app has five tabs on its Home page offering features like Live TV, TV shows, Movies, Video and Originals. The app offers live television, Indian shows, internationals shows, movies and videos in 11 different languages. It has content in languages like English, Hindi, Marathi, Punjabi, Tamil, Telugu, Kannada, Malayalam, Bengali, Gujarati and Bhojpuri. The app also offers TV Guide which will help viewers to browse through their favourite show and also give list of shows that are currently live. With this feature, viewers can filter and through the channel. The viewers can access the content from any device after logging into their ZEE5 profile. The progress of the content viewed is auto saved in the profile.
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