Discussion ICC Media Rights Auction

[Deep Mody]

All these tournaments part of this deal, upto World Cup 2027

 

[piinku1]

Sony India should sack it's country head after repeated failure of getting important cricket rights.He is too outdated.
Then Sony may have chance for BCCI

 

[piinku1]

It is 24000 CR. for both rights for 4 years.

 

[Ashok Varma]

It is 24000 CR. for both rights for 4 years.

Equals to 3 Billion USD

 

[sathishbabu4u]

At this rate Sony can be like Viacom18 and not broadcast Cricket at all

Sony atleast has England cricket, Pakistan, srilanka ND few t20 leagues, sports 18 don't hv anything

 

[sathwik69]

Sony atleast has England cricket, Pakistan, srilanka ND few t20 leagues, sports 18 don't hv anything

Sports18 already mentioned they are not interested in bilateral series. Now they lost ICC and IPL and they won’t bid for BCCI.

So in terms of Cricket, sports18 doesn’t have anything and it won’t gain much popularity like Star/sony

 

[marvel44]

https://twitter.com/x/status/1563564069025890306

Source

 

[Harsh_10]

All these tournaments part of this deal, upto World Cup 2027

+ U19 men's & women's tournaments + qualifers, right?

 

[Duke]

It's easy to blame Viacom and Sony for not bidding high, but we need to understand that if one purchase expensive rights one should be in a position to earn revenue and recover investment. Disney is best placed to capitalize both terrestrial as well as digital platforms. At terrestrial level they have multiple language channels to earn Ad revenue and at digital platform is among Top 3. Their digital platform is well supplemented by entertainment content and better positioned to increase subscription cost to recover investment.....

 

[Pritam97]

Star will loose atleast 1 billion in this 4 year deal