Discussion Discussion about OTT aggregators in India

  • Thread starter L3G3ND
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Small Observation About Ott Aggregators

Watcho: It is available in most platforms but not on lg and Samsung
* No proper explanation of which app support how many devices etc
* Bad UI
* No proper English content apps other than lionsgate play
* No proper southern state apps they dominate even have SunNxt😂
*The best part is their flexi plans

But watcho is good interma features like profiles , age rating (they are providing Netflix like age rating for profiles )

Tataplay Binge :
*Good App Catalog
*Avg UI
*No Profiles, General Parental Controls
*Some times glitches when redirecting other apps very rare but issue is there (this is same for mostly all aggregators)
* The most fun part is it doesn’t have support for apple tv , lg , Samsung Ofcourse this have small market but when u combine them they newly 30% market share in CTV
And TataPlay Binge Is Expensive Service So They Are Basically Targeting Higher value subs. Who are basically using this high end lg , Samsung tv and apple tv users who are basically higher value subs I don’t why they are not thinking like that
* No proper forward , backward

OttPlay :
*Average app
*Missing Hotstar 😂
*Doesn't Have App For Tablets , ipad
* Ui looks good not super but good
*worst part more load time it loads and loads and loads even Internet connection is good
* Provides some niche apps like tastemade, hallmark movies

Airtel xstreamplay :
Simple airtel is not even interested in it
If they are really interested they can simply increase their app catalogue
*Bad UI
*Just because they are bundling with postpaid and broadband people may use it otherwise it is not worth

Amazon prime & Apple Tv App
They are not much not interested in India
If they add all major apps they will get good market share easily even if they didn’t launch bundled prices because of their good Ui

Yupptv scope :
It is just their 😂

Tata Play Binge was showing 30 apps yesterday, today is showing 27 apps. Notably, important ones like SonyLiv have been removed.

Also, OTTplay was showing 30 apps yesterday and showing 25 apps today.
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