Leading Indian content powerhouse Shemaroo Entertainment’s Over The Top (OTT) platform ShemarooMe yesterday announced its partnership with Amazon Pay. Customers now will be able to avail of a cashback of 40% on Amazon Pay while subscribing to ShemarooMe. This will further ease the user experience on both Android and iOS devices.
Consumers can access ShemarooMe’s content library which contains over 15,000+ hours of multi-genre, multi-regional content that includes Bollywood Premiere, Bollywood Classic, Kids, Devotional, Comedy, and Regional content. One can access the content by selecting Amazon Pay as the wallet partner on ShemarooMe’s payment portal. Both companies have tied up at a time when there is a massive surge in OTT content consumption.
Commenting on the association, Mr. Zubin Dubash, COO Digital, Shemaroo Entertainment Limited said, “We are excited to expand our payment options on ShemarooMe with Amazon Pay. Backed by all the attractive cashback offers from Amazon, we are sure our customers are going to be even more delighted.”
“Even during these unprecedented times, we are committed to delivering the best experience for our customers. The partnership with ShemarooMe will enable customers to pay for their subscription seamlessly and enjoy world-class entertainment with a click of a button. We constantly strive to increase affordability and complete digital payments securely.”, said Mr. Manesh Mahatme Director – Experience and Merchant Acceptance, Amazon Pay India.