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The three new M-series phones, which Samsung plans to sell only through its website and Amazon.com's (AMZN.O) Indian operation, will help the company to double online sales, the head of Samsung's Indian mobile business told Reuters.
"The M series has been built around and incepted around Indian millennial consumers," Asim Warsi said, adding that the phones will be rolled out globally after the Indian launch at the end of January.
Samsung to launch India-first smartphones to counter Chinese rivals
Customers will only be able to buy the new Galaxy M series online