As part of the collaboration, NSDC has joined TikTok to leverage the platform to educate TikTok’s over 200 million users, including first-time internet users in India about the ongoing government-driven skill development programs and vocational training opportunities in the country through an in-app campaign #Skills4All.
"We are excited to join TikTok, in celebration of World Youth Skills Day 2019. Through this platform, we look forward to engaging with TikTok’s vibrant community to achieve our vision of a skilled India. Through diverse content on TikTok, we aim to excite and educate the youth about the various opportunities in the space of vocational training in India. We believe that by harnessing the potential of short-videos, we will be able to motivate youth to join Skill India mission", Gaurav Kapoor, senior head, comm. and advocacy and industry partnership and CSR, NSDC said. TikTok partners with National Skill Development Corporation to support skill development in India - ET BrandEquity
TikTok could be banned in India after July 22: What happened now and everything else you need to know
TikTok and Helo have time until July 22 to respond. Govt sources say that if no satisfactory answers received the govt may ban the two apps.
The govt action reportedly comes after a letter written to Prime Minister Narendra Modi by RSS-affiliate Swadeshi Jagran Manch (SJM). The Swadeshi Jagran Manch (SJM) co-convener Ashwani Mahajan in the letter requested PM Modi on Sunday to ban TikTok and Helo, claiming that these two Chinese social media applications had become a hub for "anti-national content" and they were "exposing India's youth to being influenced by vested interests".
TikTok Appoints Nikhil Gandhi as India Head:-
TikTok on Friday announced the appointment of former Times Network executive Nikhil Gandhi as its India head to drive the next phase of growth for the Chinese short video-sharing platform in the highly competitive market.
Based out of Mumbai, Gandhi will lead the development of TikTok's products and operations in India.