Privacy Sandbox by Google - Chrome's cookie-blocking privacy plan

[Bapun]

The path forward with the Privacy Sandbox

The UK’s CMA accepts Google’s commitments for the Privacy Sandbox

blog.google

 

[Bapun]

Today, we’re announcing a multi-year initiative to build the Privacy Sandbox on Android, with the goal of introducing new, more private advertising solutions. Specifically, these solutions will limit sharing of user data with third parties and operate without cross-app identifiers, including advertising ID. We’re also exploring technologies that reduce the potential for covert data collection, including safer ways for apps to integrate with advertising SDKs.

The Privacy Sandbox on Android builds on our existing efforts on the web, providing a clear path forward to improve user privacy without putting access to free content and services at risk.

Introducing the Privacy Sandbox on Android

We are expanding the Privacy Sandbox initiative to Android to introduce new, more private advertising solutions to mobile.

blog.google

 

[Bapun]

By Q3 2023, we expect the Privacy Sandbox APIs to be launched and generally available in Chrome. As developers adopt these APIs, we now intend to begin phasing out third-party cookies in Chrome in the second half of 2024.

Expanding testing for the Privacy Sandbox for the Web

Google is sharing an update on Privacy Sandbox.

blog.google

 

[Bapun]

Today, we’re entering the next phase of this initiative, rolling out the first Beta for the Privacy Sandbox on Android to eligible devices. With the Beta, users and developers will be able to experience and evaluate these new solutions in the real world.

The Privacy Sandbox Beta is coming to Android

We’re entering the next phase of the Privacy Sandbox initiative, rolling out the first Beta for Android to eligible devices.

blog.google

 

[OnlyTech]

The first beta version will only be available to a limited number of users, and it will gradually become available to the public.

Google begins rolling out Privacy Sandbox Beta for Android