Facebook rolls out the GIF button for comments to all users
Reply threads on Facebook are about to get a lot more animated. To mark the 30th anniversary of the GIF format, all users will get the new GIF comment button that Facebook
began testing three months ago. Facebook also announced that almost 13 billion GIFs were sent on Messenger over the past year, with 400 million GIFs sent just on New Year’s Day 2017.
The GIF button lets people search and post GIFs from different services, like
Giphy and
Tenor, directly in the comments box (on desktop browsers, the GIF button also displays trending GIFs, just like in Facebook Messenger).