LG Announces Mega Channel Scheme


5 Aug 2011
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LG India has unveiled a scheme called Buy LG Feel Lucky for the IT resellers which will have lucky draws in every 48 hour intervals and will feature prize distribution for reseller or system builders who buy from LG authorized distributors.

A total of 709 prizes will be distributed to lucky winners—which includes 574 LG Internal DVD-RWs, 123 LG 20-inch LED monitors and 12 LG Super slim 22-inch HD LED monitors—during this program.

To be eligible for the program, the resellers will have to buy only two units from the authorized distributors every 48 hours and they need to punch their data on LG dedicated partner portal daily. LG will announce 82 winners every 48 hours, 41 winners every week and 12 winners in this month.

Speaking on the occasion, Soon Kwon, President, South West Asia Region and MD, LG India said, “It’s a unique lucky draw program happening on a massive scale. LG ensures fair and transparent lucky draw by calling the eminent personalities in IT Industry to conduct the draw. We expect more than 4,000 resellers and system builders to participate in the 16-day mega program. Such lucky draws and programs help in boosting dealer confidence in the brand and motivate their commitment to support such initiatives and accelerate engagement with LG distributors.”

Source : crn
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