Instagram News & Updates

After months of rumors and limited rollouts, Instagram is officially adding GIF support to its Stories feature. Starting today, you can now plaster dancing cats and flying cheeseburgers over your photos and videos. The options are endless with hundreds of thousands of moving stickers to choose from thanks to GIPHY integration. Instagram is also announcing an upcoming feature that will let users upload photos and videos of any size to Stories, so you’ll no longer be forced to awkwardly crop them in that 9:16 (portrait) format.
Instagram now supports GIFs in Stories
 
At present, the Instagram team is internally working to implement in the application the possibility to video call other users.

A new icon will appear in the navigation bar in the chat, as it happens in WhatsApp:
IG_Video_Call.jpg


The feature will be immediately accessible once the user opens an active chat with another one: this means you will be able to video call only if the other user has already accepted the request to chat, otherwise the icon won’t appear.

Tapping on that icon, the video call will start. Instagram hasn’t actually implement other UI elements for the video call (so there’s not much to publish) and for this reason we should wait more to see this feature enabled.
This feature is under development, so it’s normal that you don’t see it updating your Instagram app: it will be enabled in next months, and it will be available both on iOS and Android platforms.

Instagram is going to implement video calls | WABetaInfo
 
Today, we're introducing Carousel Ads for Instagram Stories, allowing advertisers to have up to three pieces of media per Stories ad, before it was just one.
Carousel Ads for Instagram Stories behave the same way as other Stories content, meaning you can tap through, swipe back and forth or pause the content whenever you'd like.

Bringing Carousel Ads to Instagram Stories
 
Instagram purposefully lacks a “re-gram” button to promote original sharing, but it’s easing up on that philosophy when it comes to Stories. Instagram now confirms to TechCrunch that it’s testing an option that lets you share public feed posts from other users to your Story. This could let you add commentary and overlaid stickers to a meme, celebrity post, or even a friend’s photo. For users whose lives aren’t so interesting, re-sharing could give them something to post.

Instagram tests re-sharing of others’ posts to your Story
 
Instagram wants to be your phone, not just your camera. And it wants to be better at it than Snapchat. Files buried in Instagram and the Instagram Direct standalone app’s Android Application Packages (APKs) are files and icons for “Call” and “Video Call”. APKs often show files for unreleased features that are lying dormant in an app waiting to be surfaced when the company is ready to launch them. So it appears Instagram is preparing to launch audio and video calling within its Direct messaging system.

Instagram code reveals unreleased voice and video calling
 
Changes to Improve Your Instagram Feed

Today we’re introducing changes to give you more control over your feed and ensure the posts you see are timely.

We’ve heard it can feel unexpected when your feed refreshes and automatically bumps you to the top. So today we’re testing a “New Posts” button that lets you choose when you want to refresh, rather than it happening automatically. Tap the button and you’ll be taken to new posts at the top of feed — don’t tap, and you’ll stay where you are. We hope this makes browsing Instagram much more enjoyable.

Based on your feedback, we’re also making changes to ensure that newer posts are more likely to appear first in feed. With these changes, your feed will feel more fresh, and you won’t miss the moments you care about. So if your best friend shares a selfie from her vacation in Australia, it will be waiting for you when you wake up.
 
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