Ashok Varma
Contributor
- Joined
- 20 Sep 2018
- Messages
- 2,442
- Reaction score
- 2,793
Free on Digital mode and TV mode are different, So they can push pay TV channels in NTO, but they can't push all mobile viewers (digital) to premium OTT.That's why they're looking cost cut on Digital, Freemium never get success as profit wise in India. Even advertisers not confident on Free viewers ever buying their Paid products. moreover Viacom18/Jio Cinema too realized same thing that's why launching New Sports Linear/Pay TV Channels.