Broadcast asia 2014 -Updates

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17 - 20 June 2014
Marina Bay Sands, Singapore


4K TECHNOLOGY TOUTED TO TRANSFORM ‘ONSCREEN’ VIEWING IN ASIA

Key topics include:

HEVC: The Next Evolution in Video Encoding Technology
Power Panel: Overcoming Challenges Faced When Converting to Digital and HD Broadcasting and Next Steps
Case Study: The Solution for Producing Major Global Sporting Events in 4K
What ‘True’ 4K UHDTV and Its Impact on End-to-End Media Delivery Chain?
Panel: 4K Transmission as The Missing Link for 4K Adoption

SINGAPORE, 29 April 2014 – HD (high definition) viewing will soon be a technology of the past, with the proliferation of 4K coming Asia’s way. 4K, also commonly known as ultra-high definition (UHD), is an evolved standard that greatly surpasses HD, bearing a minimum pixel count of 3840 x 2160 compared to the latter’s standard of 1920 x 1080 pixels. Naturally, 4K brings to viewers sharper, higher clarity images and videos.

BroadcastAsia2014 – Offering a preview of cutting-edge 4K technology
Come June at BroadcastAsia2014, players from Asia’s TV and broadcasting industries will be able to feast their eyes on the most avant-garde 4K technology available globally, presented by some of the world’s foremost companies in the TV viewing playing field. Leading international exhibitors such as Canon, EVS, Grass Valley, Quantel, Orad, Red Digital Cinema, Village Island, Sony and many more will be showcasing their cutting edge 4K/UHD products.

Orad, a world-leading provider of real-time 3D broadcast graphic, video server, and media asset management solutions, will be highlighting at BroadcastAsia2014, its new tapeless broadcast graphic and video server workflow technology – Blend 4K Channel and Morpho 4K, to help companies streamline productions and maximise productivity and broadcast workflows.

4K technology touted to transform ‘onscreen’ viewing in Asia | BroadcastAsia2014
 
Visitors to the DVB booth (5L5-02) at this year's Broadcast Asia can see first hand the groundbreaking demo of DVB-T2 delivering a wide range of resolutions from UHD down to the smaller screen resolutions for mobile devices. The demonstration underlines the power and flexibility of this second-generation standard.

Using the DVB-T2 terrestrial transmission standard, a UHD service utilizing HEVC encoding and a mobile service are being delivered in a single 8 MHz channel. This is enabled through the use of Multiple PLPs (Physical Layer Pipes), a feature of DVB-T2 that allows for the separate adjustment of the robustness of each delivered service within a channel to meet the required reception conditions.

The UHD service will be received and displayed on a 55" TV from Sony with built-in HEVC decoder. UHD as well as mobile content has been supplied and encoded by Envivio, The mobile service will be received on a mobile phone with an embedded DVB-T2 receiver.

Also available on the DVB stand will be information on the latest member to the DVB family of standards, the DVB-S2X specification. Visitors will be able to find out about the rapid take-up of these important new extensions to the DVB-S2 standard.

Those that are registered for the conference will be able to attend the Broadcast and Engineering session on day two of the conference. This session will be entirely devoted to DVB in Asia and advanced broadcast solutions. Delegates will hear presentations given by DVB experts that will provide updates on the latest developments in DVB standards and will acquire in-depth knowledge on such DVB standards as DVB-S2X, DVB-T2 and DVB-CI Plus, to name a few. In addition there will be a panel discussion on "DTT Experiences & What are the Key Opportunities". Full conference details can be found on the Broadcast Asia 2014 website.

A list of DVB Members exhibiting at Broadcast Asia and CommunicAsia can be downloaded from the DVB website.
 
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