Discussion Apple iPhone 12 Series - iPhone 12 | 12 Mini | 12 Pro | 12 Pro Max

One of Apple's key iPhone component suppliers, Murata Manufacturing, reports that increased orders from smartphone manufacturers are such that it had to cancel its regular holiday break. Murata makes ceramic capacitors for the iPhone 12, amongst other devices, and says that this component is particularly in demand."[The] situation is most severe with our cutting-edge capacitors for smartphone use," Murata president Norio Nakajima said. "The industry had 300 million units of 5G smartphones during the current fiscal year, and I expect that to increase to at least 500 million in the next fiscal year."

Apple supplier predicts 500 million 5G phones in 2021 | AppleInsider
 
When Apple revived MagSafe with the iPhone 12 lineup, one question brought up was how these latest devices with more magnets would interact with medical devices like pacemakers. Apple’s official word was that iPhone 12/MagSafe wouldn’t interfere more than previous iPhones. Now one of the first medical studies has been published that shows a pacemaker being deactivated by the iPhone 12.

Medical study suggests iPhone 12 with MagSafe can deactivate pacemakers - 9to5Mac
 
An analyst note earlier this week suggested that iPhone 12 mini production for this quarter had been cut by 2M units in response to disappointing sales. It said this had been balanced by better-than-expected sales of the more expensive iPhone 12 Pro, and that Apple was upping production of this by the same amount.

A new supply-chain report today echoes this, and provides a little more detail …

Digitimes says that the cuts are being made to Pegatron production thanks to reduced demand in two regions.

iPhone 12 mini production cut – another supply-chain report - 9to5Mac
 
The renowned investment firm JPMorgan Chase recently released its latest forecast, in which analyst William Young cut its iPhone 12 and iPhone 12 mini production forecasts by 9 and 11 million, respectively. At the same time, he also confirmed that market demand for the iPhone 12 mini is weak and global sales are too low. The analysts, citing their supply chain sources, added that Apple will cease production of this phone in the second quarter of 2021.

iPhone 12 mini production will be discontinued in the Q2 due to poor sales
 
A new report from Reuters today, citing data from Counterpoint Research, claims that the iPhone 12 mini accounted for just 5% of total iPhone 12 sales during the first half of January in the US. This is only the latest report in a growing catalog of data suggesting weaker-than-expected demand for the iPhone 12 mini.

iPhone 12 mini sales continue to lag in early 2021, new data suggests - 9to5Mac
 
Apple's iPhone 12 Pro Max held the title of most popular 5G smartphone in 49 of 50 U.S. states as of January 2021, according to PCMag, citing data from Speedtest.net parent company Ookla and research firm M Science.

The methodology behind the rankings:

M Science directly tracks sales, and gave us cumulative sales figures up until Jan. 23. Ookla looks at the usage of its Speedtest apps on consumers' phones, and gave us data for tests taken in January. They agree that the iPhone 12 Pro Max is the most popular 5G phone in the US.

iPhone 12 Pro Max Named Most Popular 5G Smartphone in United States
 
Apple introduces iPhone 12 and iPhone 12 mini in purple color.

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12 mini production is reportedly ending. Majority people don't really care for smaller phones anymore. 6 inches has become the bare minimum screen size for a mobile.

 
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