Microsoft on Wednesday announced that the
entire range of its Interactive Entertainment
Business (IEB) portfolio would be available in
India exclusively on Amazon.in beginning
September 1, 2014. This will include the much-
anticipated Xbox One, apart from the Xbox
360, Kinect, Xbox Live, Xbox Accessories and
all Microsoft-published Xbox game titles.
Amazon.in also announced exclusive pre-
orders for Xbox One begin Wednesday, with
the Xbox One (without Kinect) priced at Rs.
39,990, and the Xbox One + Kinect Day One
Edition priced at Rs. 45,990. Users who pre-
order the Xbox One (without Kinect) on
Amazon.in get FIFA 15 bundled for free, while
those who pre-order the Xbox One with Kinect
will get Dance Central Spotlight in addition.
The first 1000 pre-order customers will also
get special offers worth Rs. 10,000, which
include Rs. 3,000 off on purchase of a second
Xbox One controller, Amazon.in Gift Cards
worth Rs. 1,500, 2 free Blu-ray movies worth
Rs. 2,500 (The Amazing Spiderman 2 and
Captain America: The Winter Soldier), Rs. 2,000
off on a selected range of speakers, and Rs.
1000 off on a selected range of backpacks.
As announced in June , Xbox One will be
available in India beginning September 23.
Notably, Sony launched the PlayStation 4 in
India on January 6, for Rs. 39,990, making
Microsoft more than 9 months late to the
Indian market.
Commenting on the same, Chakrapani
Gollapali, Country General Manager -
Consumer Channels Group, Microsoft
Corporation India Pvt. Ltd. said, "As a core
pillar of our consumer strategy in India, we
see tremendous opportunity in delivering our
products and services to the ever-expanding
natively digital audience. We believe this
collaboration with Amazon gives us the
platform to build scale at an unprecedented
level for the gaming and entertainment
category in India. We also see opportunities to
nurture and build unique experiences in
partnership with local content companies that
have come together to give fans in India the
best gaming and entertainment experience
ever. This is the first time that we will be
focusing on retailing our products through an
'online only' channel and we look forward to
bringing the world's most-loved gaming
portfolio to Indian consumers through India's
largest and fastest growing online store
Amazon.in"
According to Anshu Mor, Director - Interactive
Entertainment Business, Microsoft India, "This
is a historic moment for Xbox in India. This
unique partnership and the launch of Xbox
One will bring a colossal line-up of exclusive
blockbusters, the best multi-player experience
and amazing entertainment experiences like
Game DVR, Twitch, Live TV Pass Thru, Snap on
TV, Skype, Voice commands through Kinect and
Internet Explorer. We are also committed to
bring local movies, music and on-demand TV
as part of our entertainment portfolio for the
Xbox Live service.
He further added "We will continue to support
sales of Xbox 360 portfolio till 30th of August
across our existing retail channels, post which
the portfolio will become exclusive to
Amazon.in. We also believe that Amazon India
would offer consumers a great purchase
experience and full assurance of getting a
genuine console with warranty support in
India." http://m.gadgets.ndtv.com/games/news/xbox-one-to-launch-exclusively-on-amazon-india-goes-up-for-pre-order-571692
entire range of its Interactive Entertainment
Business (IEB) portfolio would be available in
India exclusively on Amazon.in beginning
September 1, 2014. This will include the much-
anticipated Xbox One, apart from the Xbox
360, Kinect, Xbox Live, Xbox Accessories and
all Microsoft-published Xbox game titles.
Amazon.in also announced exclusive pre-
orders for Xbox One begin Wednesday, with
the Xbox One (without Kinect) priced at Rs.
39,990, and the Xbox One + Kinect Day One
Edition priced at Rs. 45,990. Users who pre-
order the Xbox One (without Kinect) on
Amazon.in get FIFA 15 bundled for free, while
those who pre-order the Xbox One with Kinect
will get Dance Central Spotlight in addition.
The first 1000 pre-order customers will also
get special offers worth Rs. 10,000, which
include Rs. 3,000 off on purchase of a second
Xbox One controller, Amazon.in Gift Cards
worth Rs. 1,500, 2 free Blu-ray movies worth
Rs. 2,500 (The Amazing Spiderman 2 and
Captain America: The Winter Soldier), Rs. 2,000
off on a selected range of speakers, and Rs.
1000 off on a selected range of backpacks.
As announced in June , Xbox One will be
available in India beginning September 23.
Notably, Sony launched the PlayStation 4 in
India on January 6, for Rs. 39,990, making
Microsoft more than 9 months late to the
Indian market.
Commenting on the same, Chakrapani
Gollapali, Country General Manager -
Consumer Channels Group, Microsoft
Corporation India Pvt. Ltd. said, "As a core
pillar of our consumer strategy in India, we
see tremendous opportunity in delivering our
products and services to the ever-expanding
natively digital audience. We believe this
collaboration with Amazon gives us the
platform to build scale at an unprecedented
level for the gaming and entertainment
category in India. We also see opportunities to
nurture and build unique experiences in
partnership with local content companies that
have come together to give fans in India the
best gaming and entertainment experience
ever. This is the first time that we will be
focusing on retailing our products through an
'online only' channel and we look forward to
bringing the world's most-loved gaming
portfolio to Indian consumers through India's
largest and fastest growing online store
Amazon.in"
According to Anshu Mor, Director - Interactive
Entertainment Business, Microsoft India, "This
is a historic moment for Xbox in India. This
unique partnership and the launch of Xbox
One will bring a colossal line-up of exclusive
blockbusters, the best multi-player experience
and amazing entertainment experiences like
Game DVR, Twitch, Live TV Pass Thru, Snap on
TV, Skype, Voice commands through Kinect and
Internet Explorer. We are also committed to
bring local movies, music and on-demand TV
as part of our entertainment portfolio for the
Xbox Live service.
He further added "We will continue to support
sales of Xbox 360 portfolio till 30th of August
across our existing retail channels, post which
the portfolio will become exclusive to
Amazon.in. We also believe that Amazon India
would offer consumers a great purchase
experience and full assurance of getting a
genuine console with warranty support in
India." http://m.gadgets.ndtv.com/games/news/xbox-one-to-launch-exclusively-on-amazon-india-goes-up-for-pre-order-571692
