rahul1117kumar
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Kolkata Knight Riders remains the most valuable Indian Premiere League (IPL) brand, thanks co-owner and actor Shah Rukh Khan’s fan base.
The brand, which was on top of the pile in 2016, grew 23 percent and is valued at $58.6 million after this year’s edition, according to a report published by the global corporate valuation, analytics and strategy firm Brand Finance.
IPL 10 winner Mumbai Indians is second in that list, with a valuation of $54.1 million. Last year’s champion Sunrisers Hyderabad have secured the third place with $46.5 million.
Reports suggest that the fan appeal of KKR’s megastar owner SRK is the main reason behind their mammoth brand value.
The Delhi and Punjab brands grew 13 and 17 percent, respectively, retaining their fifth and sixth positions. Delhi was valued at $40.5 million and Punjab at $36.2 million.
The only franchise to register a single-digit growth at 4 percent were last year’s finalists Royal Challengers Bangalore (RCB). They climbed a rung down to be the fourth most valuable brand at $44.4 million.
Shah Rukh Khan’s Kolkata Knight Riders is the most valuable IPL brand - Kolkata Knight Riders remains the most valuable IPL brand, thanks co-owner ...
The brand, which was on top of the pile in 2016, grew 23 percent and is valued at $58.6 million after this year’s edition, according to a report published by the global corporate valuation, analytics and strategy firm Brand Finance.
IPL 10 winner Mumbai Indians is second in that list, with a valuation of $54.1 million. Last year’s champion Sunrisers Hyderabad have secured the third place with $46.5 million.
Reports suggest that the fan appeal of KKR’s megastar owner SRK is the main reason behind their mammoth brand value.
The Delhi and Punjab brands grew 13 and 17 percent, respectively, retaining their fifth and sixth positions. Delhi was valued at $40.5 million and Punjab at $36.2 million.
The only franchise to register a single-digit growth at 4 percent were last year’s finalists Royal Challengers Bangalore (RCB). They climbed a rung down to be the fourth most valuable brand at $44.4 million.
Shah Rukh Khan’s Kolkata Knight Riders is the most valuable IPL brand - Kolkata Knight Riders remains the most valuable IPL brand, thanks co-owner ...
