MTNL Looks to Convert 50 Percent of Its Landline Customers Into Broadband Users

[rahul1117kumar]

State-owned telecom firm MTNL is looking to convert nearly 50 percent of its fixed line users into broadband subscribers over the next 18 months, as part of plans to increase revenue and retain customers.

At present, nearly 34 percent of its fixed line customers are also its broadband subscribers.

MTNL Looks to Convert 50 Percent of Its Landline Customers Into Broadband Users | NDTV Gadgets360.com

 

[techmania]

Question is, who uses ll in todays age if not for bband and free calls? Just having ll for purely calls is kind of strange in a mobile world.
I think these would be office connections which may be used for reception desk/ fax/pbx extensions and other such work. They may not convert to bband. Instead, mtnl should target the corporate sector with high availability service and responsive 24x7 customer care. The business segment is where bsnl/mtnl fail miserably due to their pathetic customer care.