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Micromax overtakes Samsung to become leading India handset vendor in Q2
NEW DELHI: Micromax has overtaken Samsung as India's leading handset vendor, capturing 16.6 per cent market share in the April-June period as against the Korean major's 14.4 per cent, according to market research form Counterpoint Research.
The duo were followed by Nokia and Karbonn with 10.9 per cent and 9.5 per cent shares respectively in the just ended quarter, a Counterpoint Research report showed. In the previous quarter ended March 31, Samsung had led the overall market with 16.3 per cent share followed by Micromax with 13 per cent.
The overall mobile phone market grew a modest 2 per cent annually, while the smartphone segment grew 68 per cent. Falling demand for feature phones, which fell 16 per cent in the quarter, had weighed on overall sales, the study said.
In the smartphone segment, Micromax solidified its presence with 19 per cent share but remained the second largest Indian smartphone vendor. Samsung maintained its leadership in this segment with a 25.3 per cent market share.
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NEW DELHI: Micromax has overtaken Samsung as India's leading handset vendor, capturing 16.6 per cent market share in the April-June period as against the Korean major's 14.4 per cent, according to market research form Counterpoint Research.
The duo were followed by Nokia and Karbonn with 10.9 per cent and 9.5 per cent shares respectively in the just ended quarter, a Counterpoint Research report showed. In the previous quarter ended March 31, Samsung had led the overall market with 16.3 per cent share followed by Micromax with 13 per cent.
The overall mobile phone market grew a modest 2 per cent annually, while the smartphone segment grew 68 per cent. Falling demand for feature phones, which fell 16 per cent in the quarter, had weighed on overall sales, the study said.
In the smartphone segment, Micromax solidified its presence with 19 per cent share but remained the second largest Indian smartphone vendor. Samsung maintained its leadership in this segment with a 25.3 per cent market share.
Read More