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Micromax has emerged as the top Indian handset brand being used in India, followed by Lava, Intex , Karbonn and Spice in order of ranking, according to a report by CMR .
The data collected as of March 2017 for the installed base of mobile handsets in India depicted the usage of top 3 Indian mobile brands in different states where Micromax is the most preferred brand in 12 states followed by Lava in 2 states and Intex in 2 states as well.
However, Lava is the second most preferred brand in 10 states and third most preferred brand in 5 states. In states including Delhi, Mahrashtra, Tamil Nadu and West Bengal, Micromax has a lead over other other brands.
Celkon, which has its headquarters in Hyderabad, has also made it to the list by becoming the most used brand in Andhra Pradesh. Dhoot family-run Videocon has also bagged a spot in the list by becoming the third most preferred brand in the state of Odisha.
Micromax: Micromax becomes the most used Indian mobile brand in India, followed by Lava and Intex: CMR, Telecom News, ET Telecom
The data collected as of March 2017 for the installed base of mobile handsets in India depicted the usage of top 3 Indian mobile brands in different states where Micromax is the most preferred brand in 12 states followed by Lava in 2 states and Intex in 2 states as well.
However, Lava is the second most preferred brand in 10 states and third most preferred brand in 5 states. In states including Delhi, Mahrashtra, Tamil Nadu and West Bengal, Micromax has a lead over other other brands.
Celkon, which has its headquarters in Hyderabad, has also made it to the list by becoming the most used brand in Andhra Pradesh. Dhoot family-run Videocon has also bagged a spot in the list by becoming the third most preferred brand in the state of Odisha.
Micromax: Micromax becomes the most used Indian mobile brand in India, followed by Lava and Intex: CMR, Telecom News, ET Telecom