Dinesh jain
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The company had sold TV and digital inventory separately. It has roped in 11 broadcast sponsors including PhonePe, Relaxo, Kent RO, MRF, Byjus, Swiggy, Veedol, and Amazon.
SPNI’s video on demand (VoD) platform has received a good response with 15 advertisers coming on-board. The advertisers include Swiggy, Quikr, Nescafe, Xiaomi, Total, Tourism Australia, and Kotak. The spot buyers include PolicyBazaar, Hero Motocorp, Cars24, Airtel, Anchor, Zoomcar, Google, Levis, and USL.
Our inventory for the T20 series is sold out. This format always sells out first across any series due to the sheer ratings. For the ODIs, we have sold 80% inventory. For the Test matches, discussions are on-going. We have gotten 11 sponsors for the series. The focus is always more on sponsorships as that is how we fill inventory,” said SPNI president ad sales Rohit Gupta.
Sony ropes in slew of advertisers for Ind-Aus series on TV, digital - TelevisionPost: Latest News, India’s Television, Cable, DTH, TRAI
SPNI’s video on demand (VoD) platform has received a good response with 15 advertisers coming on-board. The advertisers include Swiggy, Quikr, Nescafe, Xiaomi, Total, Tourism Australia, and Kotak. The spot buyers include PolicyBazaar, Hero Motocorp, Cars24, Airtel, Anchor, Zoomcar, Google, Levis, and USL.
Our inventory for the T20 series is sold out. This format always sells out first across any series due to the sheer ratings. For the ODIs, we have sold 80% inventory. For the Test matches, discussions are on-going. We have gotten 11 sponsors for the series. The focus is always more on sponsorships as that is how we fill inventory,” said SPNI president ad sales Rohit Gupta.
Sony ropes in slew of advertisers for Ind-Aus series on TV, digital - TelevisionPost: Latest News, India’s Television, Cable, DTH, TRAI