Hyundai and BCCI signs four-year partnership

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Don’t be taken aback if you see some of your favourite cricketers being driven around in a Hyundai Creta or i20. Aheadof the final leg of the World T20 in India, the Korean carmaker has entered into a four-year partnership with the Board of Control for Cricket in India
Days ahead of host India’s first match in the 2016 World T20, Hyundai Motor India Ltd has entered into a four year partnership with the country’s apex cricket body, the Board of Control for Cricket in India (BCCI), on Wednesday. The Korean automaker will now be an official partner for all of BCCI’s matches in India along with exclusive category rights, informed a press release.Hyundai will be the official partner of BCCI for all matches to be played over the period of four years across the three formats – Test, One day, and T20. Under this agreement, a Hyundai fleet of premium cars would be used for transporting the various stakeholders of the game throughoutthe event.Hyundai will also initiate innovative activities during the tournaments to enable cricket fans in various parts of the country to ‘Experience Hyundai’.
Read more:http://www.zigwheels.com/news-features/news/hyundai-and-bcci-signs-fouryear-partnership/24944/
 
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