Fair & Lovely is now Glow & Lovely

[Optimus_Prime]

FMCG HUL has decided to removing the words ,"fairness", "whitening", "lightening" from product brand and changing the name of Fair and lovely brand name.

https://twitter.com/x/status/1276060992875757568

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[hike]

When they'll remove Hindustan from Hindustan Unilever?

 

[Bapun]

Glow & Lovely is the trademark they have applied for.

https://twitter.com/x/status/1276082700969861121

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[Bapun]

https://twitter.com/x/status/1278658988549255169

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[Bapun]

Hindustan Unilever Ltd. has renamed its best-selling ‘Fair & Lovely’ products as ‘Glow & Lovely’, days after it decided to remove nomenclature that propagated racial stereotypes. The men’s range of the product will be called ‘Glow & Handsome’, HUL said in an exchange filing on Thursday. That didn’t sit well with peer Emami Ltd.

The company threatened legal action against HUL as it has already changed the name of its men’s fairness cream to ‘Emami Glow & Handsome’ and launched the brand digitally last week.

Fair & Lovely Gets A New Name — Glow & Lovely. Emami Fumes

 

[IamTRoy4]

So.. BLM movement finally impacted India’s biggest fairness cream brand!!

 

[Bapun]

In a trademark war that may not be handsome, Bombay high court on Monday observed that prima facie, it does appear that Hindustan Unilever Limited (HUL) is a "prior adopter" of the trademark ‘Glow & Handsome’.
Justice B P Colabawalla was hearing a plaint by HUL to get a prior notice from home-grown FMCG, Emami Ltd, in case of any legal battle. The Judge noted that it also appears the HUL "has already started commercial advertisements" over the men’s skin care cream with that trademark ‘Glow & Handsome’.

Bombay HC: Prima facie HUL prior adopter of trademark in skin care spat, but will hear both sides - Times of India

 

[Bapun]

HC restrains Emami from taking legal recourse against HUL without serving notice

 

[iDJ]

If they want society to change. Why are they still selling such? It's exactly like "Sau chuhe khakar billi chali haj ko."