Facebook testing an in-app keyword search engine

[mmadhankumar]

You found an interesting article on the web and want to share it with your Facebook friends, but the job is cumbersome when you are browsing through a mobile device; copying the link from the web browser, then pasting it in the app and then hitting the share button.

In order to keep you hooked to the site and help you easily share external links with your status updates, Facebook is testing a new feature that lets you search for websites and articles within the app and link them to your status updates.

The experimental in-app keyword search engine is prompting a new 'Add A Link' option for some mobile users. Upon putting in any word in the search engine, Facebook shows a list of matching links which you could share along with a caption.

A report on Tech Crunch notes that the results based on the query include those posts and recently published sites that have been posted by lots of people and those that the user is most likely to share.

This feature, when rolled out to all Facebook users, will save them the time to Google for particular information. It could also get people sharing more news and other publisher made content easily, instead of scrolling through the News Feed to find content.

The feature could further help publishers push more content to Facebook and also add value to the social networking giant's recently announced plan to host content from other publishers directly on its site. It will be splitting the ad revenue with publishers for hosting their content.


Facebook testing an in-app keyword search engine - IBNLive

 

[Dileep Kumar]

Nice Share bro

 

[Anup Tiwari]

Facebook's new feature may worry Google

Facebook could be about to release
its own search engine, letting users
find articles to share with their
friends alongside their status
updates.
At the moment, users must paste in
the URL of a page if they want to
share it. But some iOS users are
seeing a version of the app where
they are offered an "add a link"
option, which they can click and
then search for articles to share.
Clicking on the option gives users a
search box, into which they can type
their query. They then get results
sorted by their likelihood to be
shared, with recently-published
articles and those posted by others
being prioritised.


http://m.timesofindia.com/tech/tech...ure-may-worry-Google/articleshow/47244917.cms