Facebook News & Updates

[Bapun]

Don’t Panic: Your Facebook private messages are safe and sound​

Old Wall posts are coming back to life, but no private conversations have been leaked
If you've seen the myriad of reports appearing on social networks and tech sites regarding old Facebook private messages suddenly appearing on users' Timelines, you can breathe a sigh of relief: Facebook has confirmed that no private messages have been publicly posted on anyone's pages.
The first widespread reports began circulating a number of hours ago, with users claiming that old private message were inexplicably appearing on their Timeline. It seems that the antiquated messages that some users are noticing are actually just posts that appeared on the old Facebook "Wall" system. As the new Timeline layout is an evolution of the Wall system — and those older posts carried over to the Timeline as well — these messages have always been there, but some users are just now noticing.
The confusion stems from the fact that when Facebook still used Walls for users, people would often have Wall-to-Wall conversations, though these differ from private messages in that Wall posts were available to view by anyone visiting a user's page. The social network assures us that private conversations are still private, and we've obtained an official statement on the issue that reads as follows: "A small number of users raised concerns after what they mistakenly believed to be private messages appeared on their Timeline. Our engineers investigated these reports and found that the messages were older wall posts that had always been visible on the users' profile pages."

Via Yahoo

 

[Bapun]

Registered to Vote? Add Your Story to Facebook Timeline​

Election Day in the United States is right around the corner and people are increasingly using Facebook to discuss candidates, campaigns, and critical issues facing the country. Starting today, you can add to your timeline that you registered to vote, and share your story about when, where or why you decided to register. If you’re not already registered and want to be, you’ll find a link to your state’s election authority there as well.

We believe this feature coupled with our Facebook-CNN "I'm Voting" app (which allows people to commit to vote and to choose the candidates and issues that matter most to them) will result in a more involved and informed citizenry ahead of Election Day.

To add this life event to your timeline, use this shortcut or click “Life Event,” then select “Travel & Experiences” and “Registered to Vote.”


Step 1: Click "Life Event"

Step 2: Select "Travel & Experiences" and "Registered to Vote"

Step 3: Select the date and state in which you registered. You can also share a story and select who can see this on your timeline.

Link

 

[Bapun]

What’s New in Facebook SDK 3.1 for iOS>

The Facebook SDK for iOS makes it easier and faster to develop Facebook integrated iOS apps.

The Facebook SDK 3.1 for iOS adds support for the Facebook integration in iOS 6. The SDK enables support for core Facebook integration features in iOS 6 such as:

Native Facebook Login, which is the first step in using Facebook to drive user engagement and app installs.

Sharing: Native “sheet” for posting content to Facebook.

Learn more about the Facebook integration in iOS 6.

Native Login Dialog>

Share Dialog>

In addition to enabling support for the iOS 6 integration, our SDK provides advanced functionality that makes it easier to build more immersive social experiences, as well as better ways to distribute and promote your app. These features include:

Native, ready-to-use UI controls: The SDK includes several pre-built user interface controls:

Friend Picker to help apps easily pick friends. Example: use a friend picker to choose friends to tag in an Open Graph action.

Places Picker so apps can easily integrate with Facebook places. Example: use this picker to let users include a place with their posts.

Profile Picture control so your app can easily show the profile picture of a user, their friends, places, or other kinds of Facebook objects.

Login controls for easily building Login and Logout experiences.

Drop these controls into your apps to build fast, native and consistent experiences for common app features.


Login UI>

Place Picker UI>

Seamless Facebook Login across iOS versions: Lets your app work seamlessly on all iOS versions 4.0+ and easily integrates with the native login support in iOS 6.

Easy session management: Introduces the FBSession API that manages, stores, and refreshes user tokens. You can also override default behaviors to build advanced features. It uses the modern Objective-C “block” metaphor to notify your app of login, logout and other session state changes, and it instantly integrates with iOS 6.

Improved API support: Minimizes the code you need to call Facebook Graph, FQL, and other APIs. It natively supports batched API requests to significantly improve performance for API calls, which translate into faster, better user experiences.

Ad analytics (Beta): Lets you record analytics to give you information about the effectiveness of your ads and understand how people use your app. Learn more about the mobile ads product.

What's New in 3.1 - Facebook Developers

 

[Bapun]

Fackbook deleting fake accounts>

Operation Unlike Is A Go: Page Fan Counts Are Dropping Because Facebook Is Deleting Fake Accounts | TechCrunch

 

[Bapun]

Facebook's Zuckerberg Heading To Russia: Report | NDTV Gadgets

 

[Biswajit.HD]

Good facebook updates :tup

 

[Bapun]

Relevant Ads That Protect Your Privacy

Many sites across the web provide free services by including advertisements. Facebook is no exception, and as we pursue our goal of making the world more open and connected, we have designed our service to show ads that help people discover products that are interesting to them. We also recognize that our users trust us to protect the information they share on Facebook. Maintaining that trust is a top priority as we continue to grow.

In the last few weeks, we have introduced several features that give marketers new ways for reaching people who use Facebook and for measuring ad effectiveness. Many other advertising companies already offer services similar to these new features. We wanted to share some of the ways we have carefully designed our versions of the features with your privacy in mind: check out this link to our Privacy Page for information on new advertising features - Facebook Exchange, Custom Audiences, and Datalogix.

Relevant Ads That Protect Your Privacy - Facebook Newsroom

 

[Bapun]

Facebook's new pitch to brand advertisers: Forget about clicks

Facebook Inc, stung by doubts that advertising on the social network delivers enough bang for the buck, is preparing to unveil data to counter its critics and show that "clicks," the current metric of choice, tell only half the story.
The world's No. 1 social network, embarrassed just days before its IPO when General Motors declared it was pulling the plug on all paid advertising on its network, will argue that big-brand marketers should abandon the industry's obsession with numbers of clicks and focus on more effective advertising techniques.

Fewer than 1 percent of in-store sales tied to brand advertising campaigns on Facebook come from people who clicked on an ad, according to a new study that Facebook has conducted through a partnership with Datalogix, a data mining firm that tracks real world retail sales.

"We ended up in this world where the click is king," said Brad Smallwood, Facebook's head of measurement and insights, who will present some of Facebook's findings at one of the advertising industry's biggest conferences in New York on Monday.

While designing online ads to garner clicks makes sense for certain type of companies such as e-commerce firms trying to ring-up immediate online sales clicks are not relevant to brand marketers, Smallwood said.

Through its partnership with Datalogix, Facebook says it can now give brand marketers data on the actual in-store sales that their ad campaigns on Facebook have generated a more useful piece of feedback than total clicks. Datalogix tracks the relationship between ads on Facebook and real-world spending by compiling consumer purchasing information from retail stores and matching it with data about Facebook ad impressions.

Facebook's push to provide marketers with more feedback comes as the company's revenue growth slows and the effectiveness of its ads remains a hotly debated topic. Facebook, whose stock by the end of the third quarter was down 43 percent since its May initial public offering, has unveiled a variety of new advertising capabilities in recent months, including its first ads designed to be viewed on smartpthones.

"Advertisers have been increasingly vocal about concerns regarding effectiveness of Facebook," said Pivotal Research Group analyst Brian Wieser.

Clicks became a metric of choice in part because they had become directly tied to Google Inc's performance. The world's No. 1 Web search engine offers an effective and easy-to-measure form of advertising because it lets marketers reach consumers at the moment they are searching for a particular product.

If a consumer clicks on the search ad, the job is done.

But Facebook argues that for brand advertisers, fine-tuning the number of times a particular consumer sees an ad as well as ensuring that the ad has reached all of its target audience are far more effective techniques.

According to Smallwood, marketers can increase the return on investment from their ads by 40 percent by focusing on an ad's so-called frequency instead of one Facebook user seeing an ad 100 times and another user seeing the ad only twice, for example, Facebook says it will soon offer advertisers' insight on the ideal number of ad impressions for a particular campaign.

"Using the Datalogix tool, we'll able to understand what that sweetspot is," Smallwood said, adding that Facebook will then control how often each user sees the ad.

Many large brand advertising campaigns are not even hitting half of their target audience, according to Smallwood. But ad campaigns that focus on getting the optimal reach are 88 percent more effective at improving their return on investment, Facebook says its studies have shown.

Getting online advertisers to break their long-running focus on clicks will not be easy, but Facebook says the techniques it is advocating are standard in the television advertising world.

As Facebook strives to convince marketers to think differently, the company also has to assuage privacy concerns.

Facebook's partnership with Datalogix has raised complaints from some privacy advocates, who say the social networking company could be violating the terms of a privacy settlement with the U.S. Federal Trade Commission by not obtaining the express consent from users to share their personal information.

Smallwood said that the only information given to Datalogix is that people were exposed to certain marketing messages, adding that Facebook is not receiving any personal consumer information from Datalogix.

Source

 

[Bapun]

Facebook to soon charge to promote user posts

NEW YORK: Facebook has long declared that it's "free and always will be." And it still is - unless you want more friends to see what you have to say.

The social media giant is rolling out a feature in the US that lets users pay to promote their posts to friends, just as advertisers do. Facebook has been testing the service in New Zealand, where it tries out a lot of new features, and has gradually introduced it in more than 20 other countries. Facebook said on Wednesday that promoting a post - such as announcing a garage sale, charity drive or big news like an engagement - will bump it higher in your friends' news feeds.

"Every day, news feed delivers your posts to your friends. Sometimes a particular friend might not notice your post, especially if a lot of their friends have been posting recently and your story isn't near the top of their feed," wrote Abhishek Doshi, a software engineer at Facebook, on Facebook's news site.

Facebook didn't say how much it will cost to promote the posts, only that it's considering a range of prices as part of the test. On Wednesday, though, some users could see $7 as a cost per each update that they want to promote.

Facebook to soon charge to promote user posts - The Times of India

 

[Bapun]

One Billion People on Facebook

This morning, there are more than one billion people using Facebook actively each month.

If you're reading this: thank you for giving me and my little team the honor of serving you.

Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life.

I am committed to working every day to make Facebook better for you, and hopefully together one day we will be able to connect the rest of the world too.

Download a fact sheet on one billion.

One Billion People on Facebook - Facebook Newsroom