Apple has been making moves over the last year to expand its market share in India after its net profit for their India devision increased 431 percent year to year. Tripling the amount of franchise stores in the country? Check. Trade-in incentives? Check. Now the incentives are continuing with expansions for college students and American Express customers.
The first incentive is designed to draw students into picking up an iPhone. Currently non-student residents who trade-in their smartphones for an iPhone get 7,000 rupees (US$130). Students, however, get 7,777 rupees (around $144) for their trade-in.
Apple rolls out new iPhone incentives in India | TUAW - The Unofficial Apple Weblog
