Adobe Firefly - AI Editing Tool

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Today, Adobe introduced Adobe Firefly, a new family of creative generative AI models, first focused on the generation of images and text effects. Adobe Firefly will bring even more precision, power, speed and ease directly into Creative Cloud, Document Cloud, Experience Cloud and Adobe Express workflows where content is created and modified. Adobe Firefly will be part of a series of new Adobe Sensei generative AI services across Adobe’s clouds.

Adobe has over a decade-long history of AI innovation, delivering hundreds of intelligent capabilities through Adobe Sensei into applications that hundreds of millions of people rely upon. Features like Neural Filters in Photoshop, Content Aware Fill in After Effects, Attribution AI in Adobe Experience Platform and Liquid Mode in Acrobat empower Adobe customers to create, edit, measure, optimize and review billions of pieces of content with power, precision, speed and ease. These innovations are developed and deployed in alignment with Adobe’s AI ethics principles of accountability, responsibility and transparency.

 
Adobe’s Firefly generative AI models are now generally available, get pricing plans

One hundred seventy-six days after launching its Firefly generative AI models into beta, Adobe today announced that Firefly is now generally and commercially available in its Creative Cloud, Adobe Express and Adobe Experience Cloud. This means, for example, that Firefly features like generative fill and generative expand in Photoshop are now available without having to install the beta. In addition, the company is also launching Firefly as a standalone web app, giving what was previously more akin to a demo official status within the Adobe product portfolio.

 
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