Keeping in mind the rapid growth of kids content in India, video streaming platform YouTube has launched an app. Called YouTube Kids, it is aimed at parents as well as tech-savvy children. The app, has been launched in over 20 countries, makes it easier for children to find videos on topics they want to explore.
First debuted in the United States in February 2015 during which the ideology behind the kid-friendly YouTube app was described as, YouTube Kids app, the first Google product built from the ground up with little ones in mind. The app makes it safer and easier for children to find videos on topics they want to explore.
YouTube global head of family and learning Malik Ducard stated that the team plans to bring new guest-curated playlists from educators, celebrities, trusted names and other parents in the coming weeks.
Available for free on Google Play and App Store from today in India, the app features large images, no extra video controls, expect the play/pause, next video, and caption buttons and bold icons making it more convenient for the children. It is not yet available as a desktop version.
YouTube Kids is fast and easy to navigate and also offers voice search to let children find videos even if they cannot spell or type. The app will include content from ChuChuTV, Kids TV, the Gummy Bear song in Hindi, and a new season of Appu - The Yogic Elephant. The app also includes parental control features like what can be searched by the child, timer to limit screen time and content restriction.
The user interface features four distinct categories – shows, music, learning, and explore.
ChuChuTV CEO Vinoth Chandar said, “Finally, our wish as a creator and as a parent has come true. As a kids creator we always wanted a separate kids app from YouTube because of the huge consumption by kids. As a parent, we always wanted a friendly digital space for our little ones to consume high-quality content. We are so excited about the launch of the YouTube Kids app and I am sure this is a blessing for all parents. As a creator, ChuChu TV has huge content plans for YouTube Kids. Good Luck to YouTube Kids."
Designed to offer family focused content, YouTube kids offers an option to parents to let their kids to explore their imagination and curiosity.
http://www.indiantelevision.com/iworld/video-on-demand/youtube-kids-available-for-free-on-google-play-app-store-in-india-161110