MUMBAI: It has been a year since
the successful #ThankYouSachin
campaign was launched along
with other partnerships during
the Indian Premier League and
Champions League T20, and now,
BCCI and Twitter have once again come together to launch a new initiative for cricket fans.
During the ongoing Micromax Cup India versus Sri Lanka ODI Series 2014, fans using Twitter for Android in India will be prompted from their Twitter home screen to view a new cricket timeline on every match day.
This new timeline will comprise tweets that will help the viewers follow the conversation around the match and tweet with the official series hashtag from within this experience, ensuring a national viewing party where fans can connect with each other on Twitter.
http://www.indiantelevision.com/iworld/social-media/twitter-and-bcci-introduce-cricket-timeline-for-android-141103
the successful #ThankYouSachin
campaign was launched along
with other partnerships during
the Indian Premier League and
Champions League T20, and now,
BCCI and Twitter have once again come together to launch a new initiative for cricket fans.
During the ongoing Micromax Cup India versus Sri Lanka ODI Series 2014, fans using Twitter for Android in India will be prompted from their Twitter home screen to view a new cricket timeline on every match day.
This new timeline will comprise tweets that will help the viewers follow the conversation around the match and tweet with the official series hashtag from within this experience, ensuring a national viewing party where fans can connect with each other on Twitter.
http://www.indiantelevision.com/iworld/social-media/twitter-and-bcci-introduce-cricket-timeline-for-android-141103
