Aditya Birla Group company, which is being merged with larger rival Vodafone, is working with handset makers to launch a phone that will be slightly expensive, but offer customers the freedom of choice.
This new handset will give all the choices to a customer, including to choose the operator of his/her choice, popular applications like Google , Facebook or Whatsapp.
The company wants the new handset to come in at around Rs 2,500 apiece, but made it clear that Idea will not subsidise the phone. Idea planning to launch Reliance JioPhone's rival | Gadgets Now
This new handset will give all the choices to a customer, including to choose the operator of his/her choice, popular applications like Google , Facebook or Whatsapp.
The company wants the new handset to come in at around Rs 2,500 apiece, but made it clear that Idea will not subsidise the phone. Idea planning to launch Reliance JioPhone's rival | Gadgets Now