Sportscasters disappointed with hockey loss, brand endorses see opportunity from Olym

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Karthik

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With India winning six medals at the recently concluded Olympic Games in London, the question is what impact will it have on viewership of those sports. Industry experts feel that it will depend on the visibility of those sports as well as if they are TV friendly in the first place.

More at:
http://www.indiantelevision.com/mam/headlines/y2k12/aug/augmam86.php
 
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