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- Snap just announced the launch of Spotlight, a Snapchat feature that functions like TikTok and Instagram Reels.
- Spotlight will show users the top snaps that have been submitted for consideration by the app's more than 249 million daily users in a feed that they can swipe or tap through.
- Spotlight will not include ads at launch, but the company expects to introduce ads to the product in the coming months, a Snap spokesman said