simsim app - Indian social commerce app by YouTube

[Bapun]

YouTube has acquired social commerce startup Simsim, the Google-owned firm said on Tuesday. Neither of the firms disclosed the terms of the deal, but two people with knowledge of the matter told TechCrunch the Indian startup was valued at more than $70 million.

YouTube acquires Indian social commerce startup Simsim | TechCrunch

YouTube has acquired social commerce startup Simsim, the Google-owned firm said on Tuesday. Neither of the firms disclosed the terms of the deal, but two

techcrunch.com

simsim - India's #1 Short Video & Shopping App

Buy expert recommended products in fashion, electronics, home & kitchen, beauty & grooming only on simsim. Get free shipping, COD and easy returns/exchanges.

simsim.in

Helping viewers discover and buy products from Indian retailers through video: YouTube to acquire simsim

As more and more shopping happens online, video has an important role in helping viewers discover new products and find expert advice they trust. Every day, people come …

india.googleblog.com

 

[Bapun]

YouTube is shutting down its live social commerce app Simsim less than two years after acquiring the Indian startup, but insists that it’s committed to building “a seamless shopping experience for viewers and supporting creators’ businesses.”

YouTube shutting down Indian social commerce app Simsim

YouTube is shutting down social commerce app Simsim less than two years after acquiring the Indian startup.

techcrunch.com

 

[iDJ]

It was a good site. I still have 2 Nivea Men's facewash they sent in 2014. Sad that this is again one of the failed acquisition of Google.