SAB TV partnered with TikTok for its new show ‘Tera Kya Hoga Alia’

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Mumbai: In one-of-a-kind marketing initiative Sony SAB has partnered with TikTok for a placement for their upcoming show ‘Tera Kya Hoga Alia’

TikTok is very popular in India, with this new initiative SAB TV is planning to make the character Alia more relatable to the viewers. SAB TV will integrate TikTok in the story of Tera Kya Hoga Alia.

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