The Reliance-Disney joint venture will no longer offer completely free streaming for IPL cricket matches and will adopt a hybrid model where subscription kicks in after content consumption reaches a threshold, three sources told Reuters on Thursday.
The entity will also launch a new rebranded streaming app, with plans starting at 149 rupees, said the first source.
m.economictimes.com
The entity will also launch a new rebranded streaming app, with plans starting at 149 rupees, said the first source.
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Reliance-Disney to stop completely free IPL cricket streaming in India: Sources
The Reliance-Disney joint venture will implement a hybrid model for IPL cricket streaming, introducing subscriptions after initial free viewing. Their new app plans start at 149 rupees. This move follows the 2022 merger of their media assets valued at $8.5 billion.
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