MUMBAI: Kurkure, one of the favourite snacks of Indian kids, has gone through malign campaigns on social media questioning its food quality. Viral posts said that the snack can catch fire easily, implying it contains plastic. Now PepsiCo is fighting back legally to convince consumers that it isn’t true. Recently, the firm also spent Rs 20 million to curb the rumours, according to media reports.
Pepsico gets Delhi HC order to delete fake social media posts on Kurkure
Pepsico gets Delhi HC order to delete fake social media posts on Kurkure