Neo Sports’ Harish Thawani is back with a bang! After acquiring rights for the Bangladesh Premier League (BPL) cricket, Neo Sports has now scored a goal by acquiring the telecast rights of FIFA Club World Cup.
In its foray into club football, the sports broadcaster has acquired the rights for two editions, the first of which will unfold from 10 December, 2015. The tourney will take place in Japan this year.
Speaking to Indiantelevision.com, Neo Sports EVP programming Mautik Tolia says, “Last time the tournament created a lot of buzz and the quality of football was also premium. We went aggressively for the rights because we feel this is a great time to have a FIFA tournament. Everyone’s eye will be on star packed Barcelona and I think there will be some exhibition of quality football.”
Neo acquired the broadcasting rights for the Indian sub-continent from global agency Dentsu for multiple years. “We are confident that we will recover the acquisition cost pretty soon,” adds Tolia.
http://www.indiantelevision.com/television/tv-channels/sports/neo-sports-scores-fifa-club-world-cup-telecast-rights-151202
In its foray into club football, the sports broadcaster has acquired the rights for two editions, the first of which will unfold from 10 December, 2015. The tourney will take place in Japan this year.
Speaking to Indiantelevision.com, Neo Sports EVP programming Mautik Tolia says, “Last time the tournament created a lot of buzz and the quality of football was also premium. We went aggressively for the rights because we feel this is a great time to have a FIFA tournament. Everyone’s eye will be on star packed Barcelona and I think there will be some exhibition of quality football.”
Neo acquired the broadcasting rights for the Indian sub-continent from global agency Dentsu for multiple years. “We are confident that we will recover the acquisition cost pretty soon,” adds Tolia.
http://www.indiantelevision.com/television/tv-channels/sports/neo-sports-scores-fifa-club-world-cup-telecast-rights-151202