Microsoft on Wednesday launched a ne
mid-range smartphone, the Lumia 540
Dual SIM. Priced at $150 (roughly Rs.
9,361), the smartphone will start rolling
out early next month to India, Middle
East, Africa (IMEA) and Asia Pacific
(APAC) countries. The Lumia 540 Dual
SIM comes in layered Cyan, Orange,
White and Matte Black colours.
The Redmond giant duly notes that the
Windows Phone 8.1 -based handset (wit
Lumia Denim update) will be upgradable
to Windows 10 when it becomes
available later this year.
For specifications, the Microsoft Lumia
540 Dual SIM features a 5-inch HD
(720x1280 pixels) IPS LCD display
offering a pixel density of 294ppi. The
smartphone is powered by a 1.2GHz
quad-core Qualcomm Snapdragon 200
processor coupled with 1GB of RAM. It
comes with 8GB of built-in storage
expandable further via microSD card (up
to 128GB).
Much like other Lumia handsets, the
Lumia 540 Dual SIM also comes with
30GB of free OneDrive cloud storage. It
sports an 8-megapixel autofocus rear
camera with LED flash while also housin
a 5-megapixel wide-angle front-facing
camera. The Lumia 540 Dual SIM's
connectivity features include USB 2.0,
Bluetooth 4.0, Wi-Fi with hotspot, GPS,
and 3G network support. Peer-to-Peer
sharing and support for up to 8 Wi-Fi
enabled devices for Wi-Fi hotspot are
also included. The handset is backed by
a 2200mAh replaceable battery,
measures 144x73.69x9.37mm, and
weighs 152 grams.
The Lumia 540 Dual SIM features a suit
of Microsoft services including
Microsoft's Office suite (Word, Excel,
PowerPoint, and OneNote), Outlook,
Skype, OneDrive, and users can
download more apps from the Windows
Phone Store.
"The Lumia team is passionate about
product-making, creating every
smartphone with a distinct design
personality within a coherent design
approach," said Iain Pottie, Senior Desig
Manager of Industrial Design and
Mechanics at Microsoft during the
launch. "Our customers are the source of
so much inspiration, but we know they
have different needs and budgets, so we
always want to provide choice. That's
why today we're introducing the new
Lumia 540 Dual SIM."
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