Coolpad, a Chinese smartphone brand,
has sent invites for an event scheduled
on Thursday where it is expected to
launch its first smartphone in India. As
now, details about Coolpad smartphone,
which will be launched under the Dazen
brand, including specifications or pricing
are unknown.
The India launch invite doesn't tip much
about the smartphone and only shows
the app icons for the dialler, message,
contacts, and camera alongside dual-
SIM support functionality on the handse
The company at the beginning of May
had announced it would be entering the
Indian market with a Xiaomi-like online-
only sales model. Chinese smartphone
manufacturer has already announced its
exclusive partnership with online
marketplace Snapdeal. The company als
appointed former Flipkart executive Varu
Sharma as the India CEO as well as
confirmed to set up R&D centre alongsid
a manufacturing plant in the country as
part of the 'Make in India' campaign
soon.
The company earlier this month also
announced it will be bringing its
'patented frameless smartphone' in Indi
within the year, stressing on the design's
visual experience as well as functionality
Some other popular Chinese brands that
already exist in the Indian market includ
Huawei, Oppo, OnePlus, Xiaomi, ZTE
(alongside the recent entry of its Nubia
brand), and Meizu. It will be interesting
to see how Coolpad Dazen establishes
itself in the Indian market despite so
much competition.
Meizu, another Chinese handset
manufacturer, launched its m1 note
smartphone this month, priced at Rs.
11,999. The company alongside also
confirmed that Meizu m1 note will be
available exclusively via Amazon India.
Unlike Xiaomi or Huawei's Honor brand
that have used flash sale models for
selling handsets, Meizu decided to stick
with normal sale model for its m1 note
smartphone in India.
http://m.gadgets.ndtv.com/mobiles/news/chinas-coolpad-dazen-set-to-launch-first-smartphone-in-india-on-thursday-696061
