Endgame
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It has got nothing to do with the celebrity football match he recently played or the football team he owns, but Virat Kohli is now a more valuable brand than Argentina and FC Barcelona forward Lionel Messi. Cristiano Ronaldo is the only footballer ahead of Kohli, who is No. 7 on the Forbes list of most valuable brands among sportspersons.
Brand Kohli beats Messi on Forbes top 10
Brand Kohli beats Messi on Forbes top 10