Voot App & Website News and Updates

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Which content do you like to stream on voot app?


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Viacom 18 Digital Ventures, the digital arm of Viacom18, has unveiled its OTT video platform’s brand name and identity.

The soon to be launched service has been branded ‘VOOT’ – an expression used by today’s digital generation to express happiness, enthusiasm and triumph.

The brand identity for VOOT, which is expected to go live in coming months, has been created by Brand Gym and Elephant Design.

Viacom18 group CEO Sudhanshu Vats said, “As one of the fastest growing media companies in the country, for us at Viacom18, digital content creation, delivery and access are essential focus areas for driving growth. 

With VOOT, we set out to leverage an already digitally engaged audience with our content offerings.

VOOT will not only be the singular and exclusive destination for Viacom18’s content portfolio, but will have an equally strong focus on original programming created especially for the platform.

The brand mission of VOOT is to create a whole new world of entertainment, filled with happy discoveries and addictive content”

Read more at: 

http://www.televisionpost.com/technology/viacom18-names-its-digital-vod-platform-voot/
 
Viacom 18 Digital Ventures, the digital arm of
Viacom18, has unveiled its OTT video platform’s brand
name and identity.

The soon to be launched service has been branded ‘VOOT’
– an expression used by today’s digital generation to
express happiness, enthusiasm and triumph.

The brand identity for VOOT, which is expected to go live
in coming months, has been created by Brand Gym and
Elephant Design.

Viacom18 group CEO Sudhanshu Vats said, “As one of the
fastest growing media companies in the country, for us at
Viacom18, digital content creation, delivery and access
are essential focus areas for driving growth. With VOOT,
we set out to leverage an already digitally engaged
audience with our content offerings. VOOT will not only be
the singular and exclusive destination for Viacom18’s
content portfolio, but will have an equally strong focus on
original programming created especially for the platform.

The brand mission of VOOT is to create a whole new
world of entertainment, filled with happy discoveries and
addictive content”
Viacom 18 Digital Ventures COO Gaurav Gandhi said, “The
idea of creating this new brand VOOT comes from our
desire to create a new, alternate and differentiated world
of entertainment for audiences in the digital space. The
core essence of the brand is ‘infectious fun’ and
‘happiness’, and this is something that not only flows
through in our bright and colorful logo, but will also
resonate in our content philosophy. Just like the
expression VOOT, the entire philosophy and experience of
the service promises to be joyous and celebratory in
nature. The digital video market, both in terms of
audiences and revenues, is set to explode over the coming
years. VOOT will not only target to gain a sizeable share
of this market over the years, but also lead the way and
set new trends in original content creation in this space.”
VOOT, besides being the singular and exclusive destination
for Viacom 18 network’s content portfolio, will have an
aggressive original programming strategy for the service.

Working with strong technology, content and branding
partners in India and across the globe, the new service
will deliver high quality content to consumers on a wide
variety of connected devices over Wi-Fi, 4G, 3G and 2G
networks.


Viacom18 names its digital VOD platform VOOT | TelevisionPost.com
 
Voot, a 50:50 joint venture between Viacom Group and the Mukesh Ambani-led Reliance Industries, will have a large repository of original content and roll out shows in both long and short formats across genres like comedy and drama.

The platform will have kids characters from across networks, from Nick characters like Dora, Spongebob, Motu Patlu to external popular characters like Chhota Bheem and Pokémon.
It will also move its content library including Colors, MTV and Nick to be digitally available only on Voot.

"This market is at the cusp of a digital boom with over 400 million Internet users and over 200 million smartphone users spending significant amount of time online with entertainment and allied content being the prime driver," Viacom18 Group Chief Executive Sudhanshu Vats said.

"As more people move towards consuming content online, it is time for Viacom18 to move into the world of connected screens, hence Voot," Vats added.

Voot will be among the dozen or so similar services such as Hotstar, Sony Liv, Ozee, ErosNow, Spuul and YuppTV, already operational in the country.

With the digital advertising led video-on-demand category set to develop into around $1 billion (roughly Rs. 6,640 crores) business opportunity by 2020, Viacom 18 has lined up an aggressive mix of business content and marketing strategies.

"From a business standpoint, we are following the advertising led video-on-demand model. As the market matures in the next 12-24 months, we will be evaluating both freemium and subscription led models," Viacom18 Digital Ventures Chief Operating Officer Gaurav Gandhi said.

Voot will have over 17,000 hours of content across languages and genres and comes with pin protection to ensure children don't watch anything except the kids content. It also has a shake feature.

Once a child shakes the phone, the screen displays the next four videos on the list, which can be accessed simply by tapping on it. It will launch four original web series and then look at having an original content show every month.


Voot Video-on-Demand Service Launched in India | NDTV Gadgets360.com
 
That's why they have removed MTV Unplugged video's from YouTube,soon they are also gonna remove Coke Studio and other shows also :( :(
A very bad move,a user was able to download HD videos from youtube but now no download possible in this app,they should have launched the app but there was no necessity to remove them from YouTube :angry :angry :angry :'(
 
I know bro, I posted again in gadgets section again regarding telling about the voot app now available for different platform earlier I posted in tv channel section.
 
rahul1117kumar said:
I know bro, I posted again in gadgets section again regarding telling about the voot app now available for different platform earlier I posted in tv channel section.

oh :k:tup
 
kumarvishwas said:
That's why they have removed MTV Unplugged video's from YouTube,soon they are also gonna remove Coke Studio and other shows also :( :(
A very bad move,a user was able to download HD videos from youtube but now no download possible in this app,they should have launched the app but there was no necessity to remove them from YouTube :angry :angry :angry :'(

+1
 
kumarvishwas said:
That's why they have removed MTV Unplugged video's from YouTube,soon they are also gonna remove Coke Studio and other shows also :( :(
A very bad move,a user was able to download HD videos from youtube but now no download possible in this app,they should have launched the app but there was no necessity to remove them from YouTube :angry :angry :angry :'(

First Star, then Zee and now Viacom18
Soon Sony will also stop uploading on Youtube :wall::)s
 
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