Rupee Depreciation Impact: Samsung Hikes Smartphone Prices in India

ratedr

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South Korean tech giant Samsung has increased
the price range of its smartphones in India after
the rupee went spiralling down the market
against the US dollar. The BGR website citing Pricebaba.com reported that prices of Samsung phones in India have shot
up by 4-5 percent and other smartphone makers
like Nokia and Sony are mulling over a price hike.
The report pointed out that the cost of Samsung's
Galaxy S4 has gone up by up to ₹1,820 and
other handsets like Galaxy Note 2 and Galaxy Grand Duos is now costlier by ₹2,495 and
₹1,000, respectively. Domestic companies are also said to be looking
at the possibility of a price hike of their products
in the coming days.The report quoted a
spokesperson of an Indian brand as saying, "We
have not yet decided on the final price of our
phone, which we will launch in a fortnight. We are waiting and watching the Dollar situation
and will take a call as close to the launch as
possible." Come September, a wide range of products in
India is likely to see a hike in prices. The products
ranging from daily used items to imported
mobiles and electronic items will turn costlier in
the next few days. "The country's four leading consumer electronics
makers - LG, Samsung, Panasonic and Videocon -
said they may soon announce a 2-4% price hike
that could come into effect as early as next
month. Prices of refrigerators, washing
machines, LED and LCD television sets, and microwave ovens had gone up 3-5% last month
when the rupee had crossed the 59-60 range. In
all, the likely September increases will be the
third price hike this year due to rupee
depreciation," reported the Economic Times. source Rupee Depreciation Impact: Samsung Hikes Smartphone Prices in India
 
A very bad move by Samsung. Although, it is the largest smartphone seller in India.
 
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