Photo sharing app Polaroid Swing comes to India; here’s everything you need to know

rahul1117kumar

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Popular photo sharing app, Polaroid Swing, has finally come to India, although it’s only available on iOS for now. Taking on Instagram, the Polaroid Swing app enables users to create and share interactive photos on their phones. Polaroid Swing is the result of a partnership between the iconic Polaroid brand and a Silicon Valley tech startup chaired by Twitter co-founder Biz Stone.

What makes Polaroid Swing app stand apart from its competitors is that it lets users capture one-second moments that magically come to life when you touch them or tilt your phone, somewhat like Live Photos. Additionally, Polaroid Swing is also launching some new features, which includes improved frame-blending algorithm to enable higher quality, smoother ‘interactive photos’. For the first time, users will be able to ‘reply’ to Polaroid Swing photos with text and emojis.

“India is perhaps the world’s most photogenic destination,” says Tommy Stadlen, Co-Founder of Swing. “Generations of photographers have captured India’s beauty through Polaroid. We are delighted to make available a new medium for creative expression in India.”

The Polaroid Swing launch in the US earlier this year when Apple selected the product as the main featured app on the US App Store home page and new iMessage App Store. This month, Apple has chosen Polaroid Swing to appear in physical retail stores across the world to demo the new iPhone. In the run-up to the US election, Hillary Clinton set up her Polaroid Swing account in an effort to connect with millennial voters.

Photo sharing app Polaroid Swing comes to India; here’s everything you need to know
 
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