Breaking Idea inks content deal with Discovery for its OTT platform, increases live TV offering to 400 channels

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MUMBAI: Idea Cellular’s over the top (OTT) platform Idea Movies & TV has ramped up its content offering with the addition of Discovery Communications India’s channels to live TV channel offering.

Through its partnership with Discovery India, Idea will provide its customers access to premium and relevant content through a bouquet of channels – ranging from science and technology, history, adventure, sports, lifestyle and cultural themes such as – Discovery Channel, TLC, Animal Planet, Discovery HD World, Discovery JEET, Discovery Science, Discovery Turbo, Discovery Kids, Animal Planet HD World, TLC HD World, Discovery Tamil and DSPORT.

Idea Movies & TV app now offers over 400 Live TV channels including a large number of niche regional channels across many Indian languages including Bhojpuri, Marathi, and Punjabi.

Idea inks content deal with Discovery for its OTT platform, increases live TV offering to 400 channels - TelevisionPost.com: Latest news/Research, India’s Television, Cable, DTH, TRAI
 
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